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Simple digital solutions, engaging experiences.

What We Do

We use the power of the modern web to solve complex problems for our clients.


Starting a new business

Harnessing the web is key to a new business. Theory can guide you through design, development, and bringing your product to market.


Times are changing

Customers expect more and more out of your website. The current environment is testament to that. Theory can rapidly implement online features like ordering systems and sales support applications for your organization.


Simple digital solutions, engaging experiences.

It's no longer enough to just exist. Your customers expect an experience that matches the quality of your brand. Theory can design and develop an experience to match your hard earned reputation.


New Idea

Have a great idea? Theory is here to help evaluate it's online potential and loves partnering on new exciting projects.


Online Payments

Allow customers to pay you faster and securely by accepting credit cards online. Our sister brand Settl helps companies integrate with payment processors such as Moneris and Stripe.


Recent Solutions

Jobs Alberta

Jobs Alberta

Connecting top tech talent with top tech companies in Alberta is what Jobs Alberta does well. Theory helped pair this union by implementing a fresh design and developing a web experience that meets its brands objectives.

Maddy & Maize

A DTC brand bringing you the most delicious and fancy popcorn you'll ever taste. Theory helped redesign the Home and Product page in Shopify using a new custom theme.

Corso 32

Corso At Home

A pandemic presented a real problem to the restaurant business. Corso 32 innovated to combat new business challenges.


KULIN was on the hunt for a new custom marketing site after being named one of the Top 50 Most Influential Thought Leaders in th DTC landscape.

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Client Story

Jamstack is a catch all phrase that describes some modern web development technologies, Here's our thoughts!


We like to write about digital solutions as much as we like to build them.

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